Let customers pick a time slot on the first screen. Once they've mentally committed to a time, ask for service type and personal info. Front-loading availability increases completed bookings.
Not for everyone, but high-demand services (consultants, specialists) capture leads even from people who browse without booking. You can follow up later. Balance this with friction—too early kills conversions.
When someone opens your booking page, highlight the very next open appointment. People book faster when there's a suggested starting point instead of scanning a whole week.
When customers want to cancel, show a reschedule button first. 'Can't make it? Pick a new time instead.' Saves more appointments than you'd expect.
Automated email 2 hours after the appointment ends: 'How did it go?' with a link to Google or Yelp. Timing matters—ask too late and they forget, ask during the appointment and it's awkward.
If you offer remote consultations or coaching, embed Zoom links in confirmations. Customer clicks the link at appointment time, call starts—no separate invites or calendar entries.
Salons, barbers, spas, tattoo shops—anything appointment-based. Let customers book online 24/7 instead of calling during business hours. Reduce phone interruptions.
Therapists, business coaches, tutors, financial advisors. Show your availability, let clients book directly, sync with your personal calendar. Stop playing email tag to find a time.
Table reservations with party size and time slots. Customers book, you see the seating chart fill up. Add deposits for large groups or high-demand nights.
Dentists, massage therapists, chiropractors, acupuncturists. HIPAA-compliant booking with secure patient info. Automated reminders reduce no-shows, intake forms collect info before visits.